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7 Quick Tips for Your Next Exhibition Show | INDORSE

Deciding to exhibit at a trade show can cost your company a lot of money, resources and time. Strategically planning for this event can help you get the most out of your trade show experience. Hopefully, these 5 tips help you to get more      

Get Positioned Rightly

Your stall position matters a lot. You cannot only decide any position and erect the Stall but at the desired place. Most of the trade shows will offer prime location booths for an extra charge.

Your Stall is the Key to Attraction

Remember whatever the footfall is available in the trade show, is recognizing you at the first look of your booth. And the first impression is the last impression. So if you can’t impress the footfall at the first go, then the chances are already decreasing down to 40-60.

To refrain from that, you have to give you booth an appealing design. It should be simple, unique, and approachable. We would suggest you have a variety of different display options to appeal to different people. Some people like flyers, pamphlets, and reading materials. So don’t compromise on this part. Remember, our stall designing is the epitome of your lead generation. Know more about attractive stall designing.

Emphasise on Leads

Be it you are willing to get more leads, maximum footfalls, or genuine conversions, all you have to do it represent your fundamentals prominently! Being a participant, you must have some unique selling propositions in your product or services which you need to call out. Hence the skilled workforce you are keeping at your Stall has to be sharp to subtly put the USP in the point and impress the buyer.

Your Host Brings Footfalls

Smiling faces of professional booth attendants are essential. People who are coming to your Stall needs to be treated well and served with their questions. Better to consider a trained host, who can simply answer their questions but yet convincing and convert them to prospects.

Everyone Loves Entertainment

There might be a time when you see the football is not coming. Doing activities like bringing models, singers, providing pantry and refreshments etc. can boost it up. Also, you can keep models as your hosts.

A successful trade show involves excellent planning and execution. This trade show game is also risky as it is a short term program but needs a lot of efforts to fetch the right output.

Get Associated With the Right Stall Designer

The market for stall designers has become very competitive today. Hence once you book your space in the exhibition, you will be flooded with calls. Before making a deal to any of them be sure to check their portfolio, designing samples, the companies they have worked.

Maximum of the top quality designers will surely have one or more benchmark brand they have worked with.

Make Sure No Third Party is Ruining Your Deal

Better to go with those stall designers who have their production unit. Many agencies dealing with third party units, sometimes lack to deliver at the right time. Design & build companies having their in house material is more preferable.

We @ INDORSE, are specialized in managing trade shows.

Our strength is to design the most preferred Stall for the business. Including that, we are also into pantry and hosting. Over the years, we have learned the essentials elements. We are here to help you.